08.07.2017 |
magazine issue | 07/2017
written by Daniel E. Re & Nicholas O. Rule
The Face of Leadership: How CEOs’ Facial Appearance Predicts Business Success
keywords:
face perception / profit / dominance / leadership style / personality
The Face of Leadership: How CEOs’ Facial Appearance Predicts Business Success
Recent research in social psychology has demonstrated that the facial appearance of Chief Executive Officers (CEOs) and other business leaders predicts their companies’ financial performance. In this article, we review initial evidence illustrating the relation between CEO facial appearance and corporate success. We then delve into more recent research on how this relationship varies by economic climate, leader ethnicity, and CEO sex. Further studies are discussed that examined how facial cues related... / more