heuristics

Does nudging have a place in politics? How decision-making contexts inevitably influence our behavior

We like to see ourselves as masters of our decisions. However, psychological research has found that the context that surrounds our decisions influences our behavior often unnoticed - for better or for worse. Policy makers need to be aware of these influences to protect citizens from being

The Surprising Effect of Facial Appearance on Political Decision-Making

If your citizenship comes with the responsibility - and privilege - of voting, then every few years you face an interesting challenge. Who will you vote for? Whether you choose to support an incumbent, a celebrated war hero, an experienced government official, or a new face on the political scene