Keywords

Are voters rational? There is, unfortunately, no easy answer to the question. Social psychological science, like all science, is a quest for knowledge in a complicated world. However, research helps us advance closer to a genuine understanding of voter rationality – or irrationality, as the case may...

In the first part of this three part series, my colleague Ellie Shockley described how rational thinking may drive political attitudes and voting behavior. In the second part of the series, Matt Moytl described how emotion may drive political attitudes and voting behavior. In the final part of this...

In the first part of this three part series, my colleague Ellie Shockley described how rational thinking may drive political attitudes and voting behavior. In this second part of the series, I describe how emotion may drive political attitudes and voting behavior. In the final part of this series...